This project was a blast. Five of us were grouped together, some creative advertising majors, some strategic. We developed a full campaign, and a semi-rebrand for Old World Auctions, an online auction for antique maps. Everybody seemed to be keen to their strengths and where they needed to be applied in order to develop this campaign. My primary attribution to our project was within the copywriting and the manifesto. I discovered and dialed in a tone for our campaign that we all liked and the rest came together smoothly.

​

Thanks to Rylie Baum, Sierra Butler, Tiarrah Bayne, and Natalie Lundin for all their hard work through this process!